Last Updated: 20/01/2025
Welcome to Expin! By accessing or using the Expin platform (the “Platform”) as a Merchant, you agree to be bound by these Merchant Terms of Use (“Terms”). If you do not agree to any part of these Terms, you must not access or use the Platform.
1. Acceptance of Terms
1.1 By accessing or utilizing the Platform, you affirm your acceptance of these Terms.
1.2 Expin FZ LLC (“Expin”) may amend these Terms at any time by posting the updated version on the Platform. The changes become effective upon posting. Your continued use of the Platform after any modification signifies your acceptance of the revised Terms.
2. Definitions
- PIN Code: A unique identifier issued by Expin, used to verify influencer attendance at campaigns or events and to progress influencers through campaign stages.
- Expin: Refers to Expin FZ LLC, the entity operating the Platform and related services.
- Merchant (“you”): Any business or organization offering experiences for booking through the Platform.
- Influencer: A social media content creator who requests and secures bookings via the Platform.
- Experience: The product, service, or campaign provided by the Merchant, as detailed in the booking information.
- Request: An Influencer’s indication of interest in an Experience.
- Booking: The Merchant’s acceptance and confirmation of an Influencer’s Request, finalizing the reservation of the Experience.
3. Merchant Obligations
3.1 Accurate Information
- You must ensure your Merchant account information is accurate and promptly update it whenever changes occur.
3.2 Fulfillment of Bookings
- You agree to provide each Experience as described upon booking confirmation. Failure to deliver the agreed Experience may result in penalties, suspension of your account, or termination of this agreement.
3.3 Timely Review of Requests
- You must review and act on all Influencer Requests within 7 days. If a Request remains unaddressed after this period, it will be automatically canceled.
3.4 Quality of Perishable Experiences
- If your Experience involves perishable goods or time-sensitive services, you are responsible for maintaining their quality and validity.
3.5 Suspension of Offerings
- Should you wish to temporarily suspend your offerings, you must provide written notice to Expin. Suspension requests are processed within 1–2 business days, and you remain obligated to fulfill any bookings confirmed prior to suspension.
3.6 Staff Training and PIN Code Usage
- You are responsible for training your staff to use the Expin app effectively.
- You must ensure proper distribution and handling of the PIN code, which is critical for verifying Influencer attendance and enabling subsequent steps like campaign briefing.
4. Termination
4.1 Termination Conditions
- Either party may terminate this agreement if there is a material breach that remains unresolved for 14 days after written notice.
- Expin may terminate immediately if you engage in unlawful activities or violate these Terms or Platform policies.
4.2 Pending Bookings and Outstanding Payments
- Upon termination, you are obligated to honor all pending bookings and settle all outstanding payments.
4.3 Early Termination Fee
- If you (the Merchant) terminate before completing your campaign commitments, you will be charged an early termination fee equivalent to two months’ service fees.
5. Payments and Refunds
5.1 Payment Method and Timing
- Payments must be made in advance via post-dated cheques (PDC) or another agreed-upon method. No services will begin until the full payment is received or secured.
5.2 No Refunds
- All payments are final. Once services have commenced, no refunds will be issued.
5.3 Early Termination
- If you cancel or terminate your contract early, you must pay a penalty equal to two months of service fees (in addition to any outstanding balance).
5.4 Cancellation Fees
- A fee of 300 AED applies for each Influencer booking canceled by the Merchant.
6. Influencer Collaboration
6.1 No Performance Guarantee
- Expin does not guarantee sales, follower growth, or any specific metrics (including UAE-based followers). Results depend on multiple factors outside Expin’s control.
6.1.1 VIP Influencer Approval
- Expin reserves sole discretion to approve or designate certain Influencers as “VIP,” based on quality and engagement standards.
6.2 Content Quality
- Merchants are encouraged to supply high-quality images and videos to maximize campaign performance and Influencer engagement.
6.3 Campaign Process
6.3.1 Batching Influencer Requests
- Once a campaign launches, Expin consolidates all incoming Influencer Requests into a single batch for your review.
6.3.2 Review Call - An Expin Account Manager will schedule a call (or online meeting) to review Influencer profiles in alignment with your subscribed plan.
6.3.3 Single-Round Selection - During this review, you must select your preferred Influencers in one round. Expin will then approve them and proceed with campaign execution.
6.3.4 Influencer Posting Window - Influencers have 7 days to publish content after receiving the product or service, or after campaign approval.
- Post-collaboration reviews are required to enhance and refine future Influencer selection.
6.4 VIP Influencer Campaigns
6.4.1 Quick Pass Feature
- Merchants who opt for VIP Influencer campaigns must enable the “Quick Pass” feature, automatically approving all Influencer Requests without manual intervention.
6.4.2 Declining Quick Pass - If you decline the “Quick Pass” feature, you forfeit the option to host VIP Influencer campaigns and cannot review VIP Influencers individually.
7. Content and Portfolio Use
7.1 Ownership of Influencer Content
- Content created by Influencers through Expin campaigns is owned exclusively by Expin. Merchants must obtain explicit permission if they wish to use or repost such content. Your ability to use Influencer-generated content may also depend on the terms of your subscription plan.
7.2 Expin’s Use of Merchant Campaigns
- By using the Platform, you grant Expin the right to include campaign deliverables in its marketing materials, portfolios, and case studies. You may request in writing that any confidential or sensitive information be excluded.
7.3 Compliance with IP Laws
- You are responsible for ensuring all content you upload (e.g., images, videos, descriptions) respects third-party copyrights, trademarks, and other intellectual property laws.
8. Intellectual Property
8.1 Platform IP
- All trademarks, copyrights, and other intellectual property associated with Expin and the Platform remain the exclusive property of Expin.
8.2 Prohibited Use
- You may not use Expin’s intellectual property (including logos or brand assets) without prior written authorization.
8.3 License Scope
- Any licenses or permissions granted by Expin are revocable, non-exclusive, and non-transferable.
9. Confidentiality
9.1 Obligation to Protect
- Both parties agree to safeguard sensitive or proprietary information shared during the term of this agreement. Neither party shall disclose such information to unauthorized third parties without the other’s written consent.
9.2 Survival
- The duty of confidentiality continues even after this agreement is terminated.
10. Liability and Indemnity
10.1 Expin Disclaims Liability For
- Influencer non-performance (e.g., failure to publish content, delays in content submission).
- Changes in scheduling, cancellations, or no-shows by Influencers.
- Variation in content quality, campaign outcomes, or any other results not fully under Expin’s control.
10.2 Merchant Indemnification
- You agree to indemnify and hold Expin harmless against any claims, damages, or liabilities arising from your use of the Platform, including any legal costs incurred by Expin.
10.3 No Warranties
- To the fullest extent allowed by law, Expin provides the Platform “as is” and makes no warranties, express or implied, regarding its performance or specific outcomes.
11. Severability
- If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall remain in effect, and the invalid part shall be modified to the minimum extent necessary to make it valid and enforceable.
12. Dispute Resolution
12.1 DIFC Court Jurisdiction
- Any dispute, controversy, or claim arising out of or relating to these Terms, including questions regarding its existence, validity, interpretation, performance, or remedies, shall be subject to the exclusive jurisdiction of the Dubai International Financial Centre (DIFC) Courts.
12.2 Arbitration under DIFC Rules
- In the event of a dispute, the parties agree that arbitration in accordance with DIFC rules will precede any legal proceedings in the DIFC Courts.
13. Governing Law
- These Terms and any related disputes shall be governed by and construed in accordance with the laws of the United Arab Emirates, specifically within the jurisdiction of the Dubai International Financial Centre (DIFC).
14. Force Majeure
- Neither party shall be liable for delays or non-performance caused by circumstances beyond their reasonable control, including but not limited to natural disasters, acts of government, or other unforeseeable events.
15. Contact Information
For inquiries, assistance, or further clarification, please contact Expin at: