What happened
AED 740K in sales in 90 days.
77 beauty creators showed the routine and the results. Expin turned the best of that content into the ads and built the website they pointed to, so every view had somewhere to buy.
Industries · Beauty
Turn real transformations into trust, at scale.
Nobody changes their skincare routine because one influencer said so. They change when they see people like them getting real results. Expin puts your products and treatments into the routines of a portfolio of GCC creators — and you approve every one before anything goes live.
Trusted by 100+ beauty brands and salons
Sound familiar?
- 01
Clients love the result, post one story, and that’s the end of it.
- 02
A new treatment on the menu that nobody’s booking yet.
- 03
One creator collab that filled the book for a week, then nothing.
Word of mouth should be a system, not a lucky post.
The perfect content creator isn’t one person. It’s a portfolio of creators.
Real campaign behavior reveals which creators and messages deserve repeat investment. A portfolio spreads the bet, and every campaign teaches you who to book again.
Approval stays with you
You choose the treatment. You choose who sits in the chair.
- 01
Create the campaign.
Describe the offer, the deliverables, and who you want to reach. It takes minutes, not weeks of back-and-forth.
- 02
Relevant creators apply.
GCC creators who match your campaign apply to you. Review real profiles and past activity, not a pitch deck.
- 03
You approve who books in.
Nothing goes live without your approval. You see every creator and every fee before you confirm.
Case studies
Beauty campaigns built for different moments.
The brief
Launch a collagen skincare brand and make it pay back in the first quarter.
- 740K
- AED in sales, first 3 months
- 77
- creators
- 5.5M
- views
The brief
Launch a Saudi hair-regrowth brand in the UAE and make it the one people ask for at the pharmacy.
What happened
Sold out across UAE pharmacies.
About 200 creators, doctors and pharmacists among them, explained the product in three waves. By the end, pharmacies were out of stock.
- Sold out
- in UAE pharmacies
- 215
- creators
- 23M
- views
The brief
Launch a skin-brightening cream in Saudi Arabia and the UAE at the same time.
What happened
Two countries, one launch, 2.8M views.
45 beauty creators in KSA and the UAE made Alpha Plus part of the routine they already film, so both markets met the product through someone they trust.
- 45
- creators
- 2.8M
- views
- 119K
- engagements
The brief
Introduce Sade Skin to UAE skincare shoppers who had never heard of it.
What happened
A new skincare name, 1.6M views in one month.
24 beauty creators shared their first weeks with the range in December. Two reels alone passed 200K views.
- 24
- creators
- 1.6M
- views
- 261K
- top reel
The brief
Get shoppers into L'Etoile stores to discover 3,000+ brands, about 200 of them exclusive in the UAE.
What happened
13 shopping trips. 12.8M views.
Each creator got an AED 500 voucher and an expert consultation, and filmed what they found. Two of the reels passed 3M views each.
- 13
- creators
- 12.8M
- views
- 4.1M
- top reel
The brief
Put Bioderma's new product into real summer routines in the UAE.
What happened
A new product, in 40 real morning routines.
Creators added Bioderma to the routine they already film every day. Two reels passed 450K views.
- 40
- creators
- 4.1M
- views
- 526K
- top reel
The brief
Prove natural skincare works, with before-and-after journeys across the UAE, Saudi Arabia and Qatar.
What happened
One before-and-after reel, 5.3M views.
Creators documented their real skin over weeks, not in a single post, through Ramadan and after. Three campaigns, 123 posts.
- 19
- creators
- 7.9M
- views
- 5.3M
- top reel
Views are campaign totals. Top reel is the live count on the post.
From beauty brands and salons
In their words
AvalonBeauty brand · UAE
“The influencers just got our brand. Their posts felt authentic and personal, not staged, and we noticed a real difference in how people interacted with our products.”
Thalgo Middle EastSkincare · Middle East
“Expin helped our products shine through content that felt natural. The influencers’ stories connected with our audience, and the campaigns delivered results without feeling pushy.”
BeeslineNatural skincare · UAE, KSA, Qatar
“Working with Expin felt effortless. The influencers really understood our brand, and the content resonated with our audience. We saw genuine engagement and interest grow across all markets.”
Before you start
Who chooses the creators?+
You do. You create the campaign, relevant creators apply, and you review and approve every one before anything is confirmed. Nothing happens without your say.
Which platforms are included?+
Instagram and TikTok campaigns are both supported.
What do I need to offer creators?+
A treatment, service, or product worth experiencing. You define the offer and deliverables when you create the campaign — creators apply because they want what you already do well.