Case studies · Mobility
How Bolt drove smart mobility in Dubai
- 35
- creators
- 28M+
- total reach
- 150+
- sales in first 5 months
The challenge
Drive adoption of Bolt’s smart mobility platform and position it as an accessible solution for all
A mobility service needed to be understood as genuinely for everyone — women, families, and People of Determination included — not just early adopters.
The solution
An inclusive creator campaign to spotlight accessibility, convenience, and innovation
35 lifestyle, tech, and mobility creators produced localized content around real app experiences, covering the situations their audiences recognised.
The results
Localized storytelling at portfolio scale.
Coverage reached a broad UAE audience through everyday journeys rather than a single product message.
- 35
- creators
- 28M+
- total reach
- 150+
- sales in first 5 months
The content
Creator content from the campaign.
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Create the campaign, review who applies, and approve every creator yourself. Start at the scale your business needs. Expand as your campaigns grow.