Louis Vuitton store interior

Case studies · Luxury fashion

Louis Vuitton

35+ organic coverage pieces for Louis Vuitton

10
creators
6M+
follower reach
35
pieces of coverage

The challenge

Showcase a luxury fashion experience while reinforcing Abu Dhabi’s position as a global hub

A private exhibition needed to reach beyond the room it happened in, and to position the city alongside the brand.

Louis Vuitton products in store
Louis Vuitton product detail

The solution

A strategic creator presence curated and managed by Expin

10 premium fashion and lifestyle creators attended and documented the exhibition, from arrival through to rollout, each in their own register.

The results

One private exhibition, told in ten credible voices.

Organic coverage extended a single-night experience across a combined luxury audience in the region.

10
creators
6M+
follower reach
35
pieces of coverage

The content

Creator content from the exhibition.

Scroll for more →

Run one of your own

Word of mouth should be a system, not a lucky post.

Create the campaign, review who applies, and approve every creator yourself. Start at the scale your business needs. Expand as your campaigns grow.

Start a Campaign See plans